Mark Rüger – Poster & Identity Design by Avemo Studio

About the project

For philosopher Mark Rüger we developed an identity built from fragments rather than a tidy grid. Text appears as dense columns, with redacted bars, pauses, and interruptions that echo doubt and inquiry. A single green marker guides the eye through the noise and signals points of attention. The business card extends the idea with a pulsing black line, a trace of voice or thought. The palette stays black and white with one precise green, creating a system that feels investigative, deliberate, and open to interpretation.

Type

Poster design, Editorial design, Experimental Graphics, Business Card

Date

Uploaded on June 24, 2025